Have you seen the bizarre new Ragu commercial?
Here is the video.
I was watching TV last night and was barely paying attention when this came on. I couldn't believe what I was watching! Why would this make me buy Ragu? It certainly is making me talk about it, which is the point I guess. Marketing is a hobby of mine so people's reactions to things like this fascinate me.
What I really want to know is how in the world does someone come up with that concept and then it makes it all the way to actual TV. The catchy little jingle was stuck in my head for hours.