What is your favorite store for camping gear?
I mostly shop for my camping gear at REI, simply due to it's proximity to my home, quality of goods, and the return policy.
We also have EMS near us, but the store if fairly small compared to REI, and the selection is not as good.
In the past I've also used Campmor.com, and have enjoyed their customer service. My scout troop bought a bunch of backpacking tents, that turned out to be junk, and they let us return them and choose other tents at no charge.
What do you prefer? Why?