Why do you think so many commercials use celebrity voices now?
It seems like more and more advertisements are voiced by celebs these days. Can marketing teams really think that using a recognizable voice will tempt viewers into buying their products? If I'm going to make a big ticket purchase like a full size pickup truck, my decision will be based on a lot more than who I like best out of Tim Allen, Denis Leary and Sam Elliott.
I used to think the same about animated movies only using big name actors, when they could pay a lot less for no-name voices that sound just as good off screen. Then I figured they probably do it to draw in adults that otherwise wouldn't be interested in watching a cartoon, in addition to giving those who are already taking their kids an added element of enjoyment.
What do you think? Are you more interested in commercials when you recognize the voice of a famous actor?
To make this more interactive, why not list a commercial you've noticed and the name of the actor/actress providing the narrative?