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Would you not buy a product if it looks like it is advertisied to the wrong age group?

Jan 23, 2012 8:43 PM

I was looking at the banner ads on the site and saw one of the adjustable bed that will move to prop you or your feet up. Bed sounds cool but I have never seen an advertisement that did not have old people using the bed and I'm not sure if I want to be viewed in that marketing set.

wisenekt wisenekt

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I feel the same way about adult diapers.

90mcg112 90mcg112
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If you give more weight to other people's opinion of what kind of bed you have than to your own comfort...don't buy it. Makes no sense to me, but if the thought of sleeping on this bed keeps you up at night then I guess it's not the right bed for you.

rprebel rprebel
vote-for2vote-against

@rprebel: I was using the bed as an example since I keep seeing the ads for the Sleep Comfort Adjustable Beds. I do know that there are people that will not buy Buicks because of the age group stigma which Buick has tried to address in their recent marketing campaigns.

wisenekt wisenekt
vote-for3vote-against

@wisenekt: I got that. I was just saying that other people's opinions shouldn't play into what you choose to buy, not including reviews. Your car does not define you, unless you let it.

Not being confrontational, just making sure we're on the same page.

rprebel rprebel
vote-for2vote-against

most marketing is aimed at the people who buy it the most. generally the elderly need help getting up/out of bed/chairs more than the middle/younger set do, with the exception of the disabled who generally don't care how it is marketed as long as it helps.
most marketing teams know you don't aim jumpropes and jacks for the 80+ crowd, and you don't aim muscle linament at the 8yr old crowd. they have spent years in the industry training.

moosezilla moosezilla
vote-for3vote-against

I'm one of those who goes on the adage that if it suits me, I could not care less who it was marketed to.

narfcake narfcake
vote-for3vote-against

Most things that are good for old people are also good for obese people, since the elderly and fat have similar mobility impairments.

kayak206 kayak206
vote-for2vote-against

I was figuring you'd be talking about the cigarette ads that target teens or some such when I clicked on this question.

Marketting of that type aside, I don't see why it should matter to whom a product is marketed. If I had some use for diapers (as in Pampers), say to absorb water in a leaky basement, why should I care that they are primarily marketed to parents of children who are not yet toilet trained?

baqui63 baqui63

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Jan 23, 2012 8:43 PM
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