questionsanyone else think that game-themed equipment…

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Ummmmmm yeah, I'll agree with that. Nice rant.

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While I generally agree with you, more times than not, I have seen said "branded" pieces of equipment cost less than their non-game-related counterparts.

For me, cost is paramount. I'll buy a Hello Kitty Logitech G500 if it's cheaper than the regular one. It won't be cheaper right when it is released, but when they find out that gamers obviously don't want a hardcore mouse branded with Hello Kitty, they'll start selling it cheaper and cheaper instead of completely swallowing the loss.

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If you're not living in a room in your parents house, then yes.