So yeah buy an iPad get a $30 gift card like the title says. Makes this a pretty sweet deal. Rarely are apple products discounted. Just returned the one I bought a day ago (unopened) and got a new one with $30 free ^^
Note it does say Wifi only models but if you search for iPad it does apply to all BLACK models wifi + 3g included. No idea why it won't work on the white 3g models. Also if you want a mini this works and you can price match to walmart for 299.99 before gift card making it $269.99 which is awesome!