From the site: "Buy a PlayOn Lifetime license and get a free Roku LT. Replace your cable and your DVR for a one-time cost of only $79.99. How does it work? When you buy a Lifetime license for PlayOn we'll send you a free Roku or an Amazon Gift Card for the value of a Roku LT*. It's that simple. Get in on this deal today. "
"Buy a lifetime bundle of PlayOn + PlayLater and get a free Roku 2 XD. Replace your cable and your DVR for a one time cost of only $129.99. How does it work? When you buy the PlayOn+PlayLater Lifetime Bundle we'll include a gift card good for the value of a Roku 2 XD* from Amazon.com. You can use that card to buy a Roku 2 XD, or apply it toward the higher-end Roku 2 XS. It's that simple."
I already have playon it's a pretty good service.